Our work / PDR-Team Australia
A repair site written for insurers, fleets and dealers.
PDR-Team Australia repairs dent and hail damage at scale. Its customers are insurers, fleet operators and dealerships, so the site is about capacity and process, not a single dent.
- Business
- Paintless dent repair
- Where
- Brisbane
- Our part
- Built, hosted and maintained
- Live at
- pdr-team.com.au
The business
PDR-Team Australia is the local arm of a paintless dent repair group that works across ten countries. Here it operates together with Absolute Dent Repair and Sureline Smash Repairs.
What the site needed to do
Nobody visits this site because they have one dent. The readers are insurers assessing a repair network, fleet operators and dealerships protecting the value of their vehicles, and body shops that need help after a hail storm.
They want to know the team can take on thousands of claims in a short time without the quality dropping.
What we built
The site leads with the size of the group. Insurers, fleets and dealers, and body shops each have their own section, because what an insurer wants to know about turnaround is not what a dealership wants to know about finish.
Phone taps, email clicks and partner enquiries are counted separately. One conversation with an insurer is worth more than a month of general traffic, and the monthly report shows that.
After launch
We host and maintain the site, and report each month on what it did.